Sunday, May 30, 2010

Text is the VHS, email is betamax

Breaking News: its over, never really a contest. Everyone forgot "keep it simple, stupid". Any business needing to stay in touch with customers needs to focus their efforts on text and using smartphones. Forgot email, much to bulky and brain intensive. Background noise that requires filtering overran the important content like weeds in the late summer garden. There are programs that will text your customer when their order is ready, when the service they requested has been completed and all of it pops up in a format they are really comfortable in.

Is your business still using Betamax, why?