Saturday, September 11, 2010

The virtual loyalty card

John Jantsch explains ways to use location based apps to boost traffic


Create virtual rewards programs – Rewards programs such as those offered by most coffee shop via punch cards or large retailers like Eddy Bauer have been around for years, but smart offerings by folks like PlacePop are making the punch card concept an easy virtual or online play. Merchants can offer their own version of a check in and capture rich data on their most loyal customers.