Online ordering is getting more visual with drag and drop functionality. QSR Magazine's article:
. An extensive list of pizza topping graphics allows customers to easily spot their favorite add-ons and the drag and drop functionality makes creating and revising the makeup of a pie order a snap.
"This type of smart and fun technology encourages consumers to beef up their orders, whether it involves adding toppings or even additional pies to their guest check," says Seth Blech, chief technology officer of BigHoller. "Having a positive experience during the order process can play just as important a role in repeat business as the taste of the meal and quality of restaurant service."
