The bearish sentiment in the press, the decreased customer counts, and the declining check average is leading many to the altar of value. The belief that customers will spread advocacy about your establishment if you provide them with a value proposition is starting to sink with many entrepreneurs. WOW creating customer advocacy, what a concept, do you think it will catch on?
Businesses that thrive moving forward will be ones that understand the value of the customer experience. Businesses no longer operate in a vacuum where they are immune from the forces of the marketplace. Creating an exceptional customer experience is the only path to success.
What path are you on?
