Thursday, February 14, 2008


Pamela Slim’s post “The secret to a fun and thriving business? Be a matchmaker” offers another option in creating customer advocacy:

“good matchmaker as someone who constantly looks for ways to connect good people, ideas and institutions without the expectation of payback.”

Valentines Day is a good time to remember that a restaurateur has a unique ability to bring people together, whether it is business or pleasure. If your privy to the needs and skill sets of your guests, it is your responsibility to help them connect. Some restaurants actively market their status as a networking hub, or a place to have a power lunch. All restaurateurs have the ability to connect people.

Who have you matched up recently?