So, here's a quick list of a few ways to earn that right:
- Be informed
- Be rational
- Pay your dues
- Have a platform where a lot of people can hear you
- Be an impacted constituent, not a gadfly
- Represent a tribe of people with similar concerns
- You've been right before
- You're not anonymous
- You have a previous relationship and permission to interrupt
- Listening to you earns something of value
On a tangential point for the recipients of this incoming flood of noise, you are not a punching bag. Some people will become your customer (or a prospect) merely because it gives them the power to complain. To be heard. To be paid attention to. I'm not sure you need customers like that.
